Our Story
Bold scents. Clean ingredients. Luxe vibes without the markup.
Meet The Founders
Launched in 2021 in Myrtle Beach, South Carolina. After suffering from many allergies and headaches caused from mass-produced home & body fragrances we set out to create a product that was natural, sustainable and didn’t break the bank to purchase. After extensive research & testing we began formulating our own custom scent blends. After months of testing different waxes & wicks we were able to formulate the perfect candle that is clean burning, natural, skin safe & emits zero soot/smoke when lit.
Chase - Co-Founder & Creative Director
The nose, the visionary, and the one always dreaming up the next big scent. Chase started Lucid Coast with the belief that luxury fragrance should be clean, accessible, and unforgettable. From designing immersive in-store experiences to crafting scents that evoke memories and emotions, Chase is all about making fragrance an everyday luxury.
Landon - Co-Founder & Operations Lead
The problem-solver, the steady hand, and the guy who keeps the whole operation running. Landon makes sure every product is poured, packaged, and delivered with care. He’s all about the details — from sustainable sourcing to making sure each scent is consistent from the first burn to the last spritz.
Together, we’ve built Lucid Coast as a space where clean, eco-conscious products meet bold, modern design - and where every scent has a story.
"Fragrance has always been so special to me. It tells stories, brings back memories and sets tones for new ones."C + L
Our Mission
We believe fragrance should be more than just a smell, it’s a memory, a mood, and a moment you can hold onto. Every candle, perfume, and body care product we make is vegan, cruelty-free, and crafted with clean, conscious ingredients, so you can enjoy them without compromise.
Our products are poured, blended, and packaged in small batches to keep quality high and waste low. We’re passionate about creating scents that tell stories — whether they spark nostalgia, set the tone for a night in, or make your home feel like your personal escape.
This is luxury without the pretension, eco-friendly without the blandness, and just the right amount of edge.
What Makes Us Different
Natural Ingredients
We don’t hide harmful ingredients under the word fragrance; everything is listed on our website. We go above and beyond the strictest global regulatory standards.
Earth Friendly
All of our packaging is made from recycled materials and in turn is recyclable & biodegradable.
Earth Positive
We plant a tree with every purchase to help give back to the environment.
Our formulas are...
- Hypoallergenic
- Safe for sensitive skin
- Vegan
- Cruelty-free
- Formulated above US clean standards
- Tested in third-party labs
- Eau de Parfums
- Full ingredient transparency
What you will never find in our formulas:
- 36 fragrance allergens
- Endangered plant species
- Parabens
- Phthalates
- Artificial dyes
- Commonly known toxins and CMRs
- Animal notes & byproducts
- Skin sensitizers (BHT, BHA, sulfates, etc.)
- 1,300+ questionable ingredients